MOMOYA TV-Ads004-1960-Sarutobi Sasuke

Time: 60 sec.

Product Name: EDO-MURASAKI

Description of Product: EDO-MURASAKI is a savory preserve made of seaweed, called “Nori-no-tsukudani” in Japanese. It is made with soy sauce, sugar and mirin (rice wine.) It is preservable, and often eaten with Japanese rice.

Year: 1960

Advertiser: Momoya Co., Ltd.

Advertising Agency: YOMIKO Advertising Inc.

Production Company: Television Corporation of Japan

Description of Title: Sarutobi Sasuke is a famous ninja character who is said to be modeled after Kozuki Sasuke.

Emitting clouds of smoke, a Ninja appears in the opening scene with the close-up shot. Then, he tries running, rock lifting and some Ninja spells, only to fail and find that he is inexpert. The model of the character is Sarutobi Sasuke, a Ninja of the Sengoku period. It is believed that he is modeled after an actual Ninja called Kozuki Sasuke. His character has been widely adapted by novel, film, TV drama and Anime until now. It is worth focusing on the portrayal of his costume and props such as Nimpocho, means Ninja scroll or spell book, since they can be considered as the representation of Ninja’s style.